- EmpowerHER Digital places solid reliance on conservation & long-term affect
- Program reflects commitment to creating an ecosystem powered by 5G connectivity
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Digital Nasional Berhad ( DNB), in collaboration with the Ministry of Digital, the Malaysia Digital Economy Corporation ( MDEC ) and Maxis Berhad ( Maxis ), has led the second instalment of the EmpowerHER Digital programme, a national initiative dedicated to equipping B40 women with essential digital, financial and entrepreneurial skills to thrive in the digital economy.
In a statement, DNB said that building on the success of its annual conference held at SME Corp on 6 March 2025, the project reflects its dedication to closing the modern split and creating an inclusive ecosystem powered by global 5G connectivity. Through planned instruction, coaching and access to digital tools ,
EmpowerHER Digital is expected to gain at least 2,000 people across Malaysia, enabling them to achieve financial freedom and business trust.
Officiating the occasion at Menara Maxis, online minister Gobind Singh Deo emphasised the need for equitable online exposure. “EmpowerHER Digital equips girls with the knowledge they need to achieve — whether it ’s learning to market merchandise online, creating interesting information or handling finances properly. It demonstrates that the digital world is not just for corporate employees or tech experts; it is for everyone, ” he said.
Speaking on behalf of DNB, CEO Azman Ismail highlighted the transformative potential of technology in business. “Many new technologies, especially those powered by 5G, have enabled entrepreneurs to reach new markets in the blink of an eye. But digital technology is n’t just a platform for expansion beyond local boundaries— it also enables automation and innovation in business and production processes. ”
Meanwhile, MDEC CEO Anuar Fariz Fadzil added, “EmpowerHER Digital reflects MDEC’s commitment to shaping a more inclusive and sustainable digital economy. Through our programmes and partnerships, we support women entrepreneurs with access to digital tools, training and ecosystems that enable long-term success. By investing in women, we are investing in resilient communities and future-ready businesses — ensuring that digital transformation benefits all and leaves no one behind. ”
Expressing support for the programme, Maxis CEO Goh Seow Eng underscored the importance of digital empowerment. “We’re proud to support initiatives that equip women with essential entrepreneurial and digital skills to thrive in today’s economy. Through financial literacy workshops, practical guidance on digital tools, and insights into technologies like generative AI, we hope to support their journey in building sustainable businesses. This reflects our broader commitment to helping people and businesses succeed in an increasingly digital world. ”
Aligned with DNB’s ongoing efforts to broaden digital inclusion, the EmpowerHER Digital programme also places strong emphasis on sustainability and long-term impact. Through partnerships with Malaysia Digital-status companies, participants receive access to free and subsidised digital tools, financial education and mentorship — ensuring continued growth and support beyond the programme’s duration.
The event featured fireside chats and interactive workshops covering themes such as generative AI, financial literacy and digital branding. Speakers included Carol Fung of MDEC, finance and Gen AI experts from Maxis, and inspiring entrepreneurs such as Sue Chan from Suchan Patisserie, Kalaivany from Kalai Fashion, and Ida Farini Othman from Gogy Natural. Maxis also highlighted digitalisation grants available through the government’s Geran Digital PMKS Madani, for which Maxis is a certified digitalisation partner.
According to DNB, EmpowerHER Digital will continue to scale nationwide through strategic partnerships with government agencies and industry players. As a flagship digital inclusion initiative, it exemplifies the power of collaboration in shaping a more connected and equitable Malaysia.