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Google Cloud, Searce, and Carsome Group Inc. have announced a multi-year partnership to help propel Carsome’s growth across its markets. The association will make use of Google Cloud’s cutting-edge system, security, data analytics, and conceptual AI to enhance the practice for consumers and used car dealers when used, strengthening Carsome’s position as Southeast Asia’s leading included car e-commerce platform.
Kjetil Rohde Jakobsen, Carsome Group’s party chief technology officer, stated:” Carsome has been digitizing the used vehicle market using advanced technology since 2015. As our company grows, we saw an opportunity to improve our modern foundation to support expanding operations and increase efficiency.
” Consolidating our fog facilities with Google Cloud provides safe, full-stack abilities in data analysis and AI, as well as cost savings through better price-performance.” From car finding and funding to after-sales assistance, he continued,” This makes us create more dynamic and distinguished options for Carsome customers and partners.”
In 2024, Carsome claimed it surpassed 500, 000 cars sold since founding, with 150, 000 profits in 2023 only. In order to help its growth, the business can leverage Searce’s knowledge to transition to a unified fog model, moving core applications and databases to Google Cloud’s workload-optimized facilities for deeper integration and ongoing software improvements.
Moving to a cutting-edge cloud infrastructure will make it easier for Carsome to offer new services through its digital platforms ( such as the Carsome consumer app, Carsome CARagent, and Carsome CARdealer ), as well as through repair facilities and inspection centers. Carsome is likewise implementing Google Cloud’s built-in information settings and Security Command Center for sophisticated threat recognition to increase security and compliance.
Searce’s director, options consulting, Asia Pacific, Yash Thakker, stated:” We’re happy to assist Carsome’s sky combination, optimizing its sky spend by up to 30 %. These benefits can be reinvested in new ideas, such as AI-based customer support options that make it easier to handle queries while allowing support teams to focus on more challenging issues.
Searce said,” With a team of qualified in-house experts, Searce is well-positioned to help full-scale system movement to Google Cloud and the application of cutting-edge Artificial solutions.”
Moving to Google Cloud will enable granular insights for better decision-making and personalized customer engagement, in addition to cost savings and quicker software development cycles. The company’s first-party data will be incorporated with Looker for business intelligence and Google Marketing Platform and stored on Google Cloud’s BigQuery.
Carsome can process and stream structured and unstructured data using Google Cloud’s Vertex AI platform and BigQuery’s native integration to enhance its AI applications, including:
- A proprietary pricing system that determines a car’s optimal value based on model, age, mileage, and other variables to offer the best deals to both buyers and sellers.
- A photo analysis tool that streamlines vehicle inspections while automatically masking car plate numbers to protect customer privacy.
- A generative AI-powered contact center solution that evaluates customer interactions and makes recommendations to enhance agent performance.
Semantic search capabilities are being incorporated into Carsome’s internal tools through the use of BigQuery and Vertex AI Agent Builder. Employees can now intuitively extract pertinent information from the expanding enterprise knowledge base, reducing the amount of research needed, and enabling teams to come up with more efficient solutions for car buyers and sellers.
” Carsome can confidently expand its operations, scale its pre-owned vehicle inventory, and streamline vehicle movements between inspection centers, refurbishment facilities, and customers,” said Serene Sia, country director, Malaysia and Singapore, Google Cloud.
We look forward to completing Carsome’s cloud consolidation and advancing its innovation roadmap together, according to Searce. This includes utilizing generative and agentic AI to improve the user experience for car ownership and transaction, as well as generating new growth opportunities,” she continued.