Foreign electric vehicle manufacturer XPeng is aiming to expand its footprint in more markets abroad and is betting on the world sector capturing a larger share of overall sales.
In the first of a series of conversations with notable figures from East Asia, CNA spoke with XPeng CEO and Chinese tycoon He Xiaopeng to find out what makes him tick.
The 46-year-old businessman co-founded the Guangzhou-based carmaker in 2014. He owns about a five of the namesake business.  ,
What are his eight most important facts:
1. Why brand the business after yourself?
The co-founders asked if ( my name ) Xiaopeng could be one of the brand’s registration options because they could n’t register a good brand name. Then it was registered.  ,
We initially had labels for several different fruits and animals because we already knew this in 2013 and when Foreign internet companies started investing in 2014, they primarily used fruits and fruits.
So we, at that time, did n’t want to use the lofty names you used to have, but use names that were more relatable to customers. But in truth, yet those names were now taken. The business may never purchase a model name that someone else had already registered because the company was so small at the time.
If in 10, 20 or 30 years, a Chinese ( car ) brand uses its own Chinese name to go global, and people like it, I think it would be very cool.