- Dedicated to offering utility solutions for all demographics and way of life
- Create a new company to manage the circulation and sales of its EV range.
.jpg "Prime minister Anwar Ibrahim officially launched the e.MAS 7 on 16th December 2024.")
The introduction of electric cars into Proton Berhad’s sales roster in December was undoubtedly the biggest change in its 41-year story.  ,  ,
According to Salawati Mohd Yusoff, COO of PRO-NET, the company is taking the challenge in stride and is devoted to satisfying its customers ‘ needs in its new energy vehicle business.
PRO-NET joins PROTON EDAR as a subsidiary of Proton, with PRO-NET focusing on the novel power automobile company while PRO-EDAR focuses on the ICE product division.
By offering both ICE and EV designs, Proton is committed to meeting the various needs of its customers, Salawati said.” We recognize that each serves different markets with unique difficulties and opportunities,” Salawati said.
To provide such a top-notch customer-centric experience, there must be mentoring of the workforce, upgrading the production lines, and establishing a fresh source chain with new partners. No little efforts.
” Our top goal is to train our workplace and production traces for EV production. We’re focused on identifying the specific skills needed for EV creation, such as working with chargers and high-voltage methods”, said Salawati.
To maintain Proton is prepared for the future of electronic vehicles, the goal is to foster a culture of continuous learning.
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