PUBLISHED: 14 September 2023 at 4:00 p.m.
According to official Chai Wacharonke, the government intends to launch the tourism sector with a number of initiatives aimed at generating 2.4 trillion ringgit in related income this year, or about 80 % of the top seen in 2019.
For 2024, the local tourism industry’s profit target has been set at 3.1 trillion ringgit.
According to Mr. Chai, the nation anticipates welcoming 40 million foreign visitors the following month.
In comparison to 600 billion ringgit last year, the federal hopes to see 28 million foreign visitors this year who will bring in over 1.4 trillion Baht in money.
He estimated that this year’s total tourism-related income may be 2.4 trillion baht.
According to the spokesman, 2.4 trillion baht makes up 80 % of the income before the pandemic.
The state is implementing 10 initiatives to boost the economy through tourism promotions in order to help realize its goal.
The first is a proposal to grant visas to visitors from Kazakhstan and China.
He added that another strategy is being developed to increase security for foreign visitors to Thailand because some Chinese tourists have been discouraged from visiting due to concerns about dangerous travel.
In order to further promote offers, he said, commercials and public relations efforts will be highlighted through the vacation activities of social media influencers, performers, stars, and high-level government officials from China.
According to Mr. Chai, Prime Minister Srettha Thavisin will host a show on Thailand’s hospitality and invite visitors from the designated nations.
Additionally, there will be more direct flights to and from important areas to Thai regions, which are seen as supplementary destinations.