Expo heeds royal wisdom

SX 2024 takes a look at sufficient idea

Visitors to Sustainability Expo 2023 last year participate in various activities at the Queen Sirikit National Convention Center. This year's SX 2024 is to be held from Sept 27 to Oct 6.
Next month, attendees of Sustainability Expo 2023 took part in a variety of events at the Queen Sirikit National Convention Center. This week’s SX 2024 is to be held from Sept 27 to Oct 6.

Organisers and exhibitors at the upcoming 5th Sustainability Expo 2024 ( SX 2024 ), which will take place from September 27 to October 6, are gearing up to encourage attendees to learn more about environmental sustainability in 10 zones.

The event, which will be one of the biggest conservation activities in Asean, will be held under the style” Sufficiency for Sustainability,” which is inspired by the first statement His Majesty the King delivered at his crown on May 4, 2019.

According to SX 2024 press statement, the 70, 000-square-metre Queen Sirikit National Convention Center ( QSNCC ) will be divided into 10 zones.

According to the statement, the museum area on the ground floor may be divided into five sections and include awards-giving activities that encourage people participation under the theme.

The show opens with “SEP Inspiration,” a space where individuals and businesses, including the Chaipattana Foundation, share ideas about the sufficient economy philosophy.

The members will also be greeted by Prologue, an interactive experience that displays the impact humans have on the culture, and Story from Plateau, by Bangkok Art Biennale 2024 designer Bounpaul Phothyzan.

They may learn how to live happily with people of different generations in the” Better Me” area and stay informed about upcoming food trends.

They will know about activities or tasks by leading companies that promote a circular economy and a clean environment in the” Better Life” zone.

The” Better Community: Building Inclusive Community” zone will house exhibits about local involvement in promoting a more sustainable quality of life as well as the” Better World” art gallery, which will display a variety of works in accordance with the theme.

On the lower ground floor, there is to be a Kids Zone with activities to improve children’s skills and imagination, an SX marketplace with more than 280 shops selling green products, an SX department store where participants may donate unwanted items to others and shop for second-hand products, and an SX food festival offering tasters from the many green menus on display by celebrity chefs from Masterchef, Iron Chef, Major Chef, and Hell’s Kitchen.

For the seminar on the second floor, participants will be taught more about in the B2C2B ( business-to-consumer-to-business ) context during forums hosted by leading sustainable networks such as Nikkei BP and the Australian Trade.

The event may work from 10am to 8pm, at the QSNCC. It is co-hosted by its co-founders: Thai Beverage, Frasers Property, PTT Plc, Siam Cement Group (SCG), and Thai Union Group, with the help of the Thailand Supply Chain Network.