SINGAPORE: A week after the close of China’s largest website shopping windfall, one issue is starting to rear its mind: The fall of product results, with some womenswear shopowners seeing profit rates of up to 90 per cent.
Singles ‘ Day, or” shuang shi yi,” a 24-hour online shopping event that means “double eleven in Mandarin,” has grown into an annual blockbuster retail season. This time, deals were dangled from Oct 14, three-and-a-half days before the meeting.
According to regional media reports, product results have increased significantly this year, compared to previous trends. On social media, angry e-commerce shops also voiced their grievances, which drew attention to the issue.
Buyers have reacted at the same time, saying they did so because their payments were not of the highest caliber and fit.
“PLEASE STOP RETURNING YOUR GOOD S” ,
No official data is available for the number of returned items during the Singles ‘ Day browsing time. But, checks by CNA found several online content complaining about this trend.
Xiao Feng,  , a person on the Taiwanese social media platform Xiaohongshu, posted a picture on Oct 29 showing a large pile of returned items containing children’s clothing.
” Choose stop returning your products! There were so many people in this first Singles ‘ Day return, the person grumbled. ” I sent out 20, 000 plans and 10, 000 were returned, among them were also items that were unjustly sent again.  ,
” This is so terrible, who would even try to sell women’s clothes? ”  ,
A blog by another person Tian Tian on Nov 1 claimed that during the initial wave of profits for Singles ‘ Day, out of the 2, 000 items sent out, 1, 500 were returned.  ,
A, a different retailer, displayed the large collection of clothing that had been returned to her Xiaohongshu account.  ,
” Results on the left, items that are supposed to get shipped out, and this is definitely only 50 per cent of it,” she wrote”. Fellow retailers, what are your profit rates? ”  ,