a million more than the year 2023 itself.
PUBLISHED: 17 Aug 2024 at 05: 47
According to the local Tourism Authority of Thailand ( TAT ) office, Pattaya welcomed more than 12 million visitors in the first six months of this year, a million more than in 2023.
Urai Mukpradabtong, director of the TAT Pattaya company, reported that Chon Buri province’s tourism industry experienced a 9.32 % increase in customers, up from the 11.61 million reported during the same time last year.
Of the 12.69 million visitors to Chon Buri and Pattaya capital from January to June, most of them were Thai, with 7.2 million recorded, while the other 5.49 million were foreigners, Ms Urai said.
With 25 million more people visiting Pattaya for the entire year, up from the previous month’s history of 23 million, the TAT anticipates one million more guests to the state in the latter half of this year. Ms. Urai saw the figure as a great option for commerce companies to work toward promoting the market by utilizing the advantages of the province.
These include the short journey from Bangkok and strong ties between the private and public areas in promoting commerce events, she said.
The county has hosted a number of visitor-friendly events, including the Pattaya Marathon and the Vijitr Chonburi Light Festival, which took place last month in Koh Loy of Si Racha area, as well as the Incredible Music Festival, which runs from August 31 to September 1.
She said the Pattaya International Firework Festival will take place on November 29 through November 30.
Every quarter, especially in the low season, the TAT regional office has made an effort to organize tourism promotion events for Pattaya and another Chon Buri regions. Additionally, it has collaborated with the providers of U-Tapao Airport and Lion Air for a sweepstakes that has increased traffic to Pattaya during the rainy winter.