Commentary: How can Singapore kidfluencers be protected when mum and dad are their bosses?

PARENTS AS Directors

Parents, who serve as both professionals and guardians, frequently direct the children who fall under the care of their parents. When their parents are likewise their leaders, and their house serves as their place of employment, this powerful raises questions about how these young skills may be protected.

The US Hobson family’s YouTube channel Fantastic Adventures had more than 700, 000 subscribers and over 240 million views, making one serious case. Machelle Hackney owned the stream, which featured her seven adopted babies.

Hackney would hit, pepper spray, sexually assault, or withhold food if they did n’t follow production guidelines or simply forgot their lines. She also would pepper-spray, pepper-spray, or otherwise assault them.

Some ranges may get crossed even in less severe cases because of their desire to get views. Kids may choose to play on their children’s opinions by making the effort to get them to like and share their views online. &nbsp,

Celebrity Naomi Neo in Singapore faced pushback in 2022 after posting a TikTok video of a trick she had performed on her next four-year-old son. Although her brother is not a childfluencer in his own right, he frequently appears on her social media accounts.

As a “ghost” appears on the screen, Neo and her father let their child enjoy what appeared to be a dancing video on the phone before leaving the room and locking him inside. Neo’s boy appeared frightened, screaming and crying. The picture gained 22.9 million opinions.

Other pranks Neo has pulled on her son that caused him to cry, including pretending he had become invisible ( more than 14 million views ) and pretending she was n’t there to pick him up from preschool ( 54.1 % ).