Douyin: Chinese livestreamer dies after filming drinking video

Brother Three Thousand as seen in an earlier videoDOUYIN

A Chinese livestreamer has died shortly after he was seen drinking excessive amounts of alcohol on Douyin, China’s version of TikTok.

User Brother Three Thousand drank at least seven bottles of baijiu spirits during a livestream last Tuesday.

He was found dead 12 hours after his broadcast, Chinese media reported.

His death – widely discussed on China’s internet – has sparked calls for stronger regulations of the country’s booming livestreaming industry.

The 34-year old, whose last name was revealed as Wang by local media, had specialised in drinking the Chinese liquor during livestreams. Baijiu is a strong spirit that contains up to 60% alcohol.

On 16 May, he had participated in four one-on-one battles, where influencers compete with each other to to earn the most amount of gifts from fans in a short window of time.

He lost three of the rounds, after which he had to drink bottles of baiju as punishment. Viewers said he drank at least seven bottles that night.

Wang ended his livestreaming after midnight. He was found dead the following afternoon, his friend told a Chinese news outlet.

“When his family found him, he was already gone, he didn’t even get a chance for emergency treatment,” a man named Mr Zhao told Shangyou News. A funeral was held on Saturday.

Douyin already bans drinking during livestreams, with penalties ranging from warnings to users being restricted from livestream competitions and being shown on the app.

Mr Wang had also been banned from the app before for drinking. But he circumvented this by opening new accounts, Chinese media reported. His most recent account had more than 44,000 followers.

A report by authorities last year found more than one billion internet users were active on short video platforms like Douyin. , and the industry is worth about 199 billion yuan ($28 billion; £22 billion).

Mr Wang’s death has sparked huge scrutiny of the safety and regulations of such apps. The People’s Daily newspaper posted an editorial on its Weibo account criticising “livestream behaviours that go off the tracks.”

He is just the latest Chinese livestreamer whose death has been linked to their online work.

In 2021, Yu Hailong, who became popular for eating excessive amounts of food on Douyin, died after “long hours of high-intensity work”, his agent said.

In 2018, livestreamer “Dafei”, who was known for drinking alcohol and cooking oil on camera, also died shortly after an online broadcast.

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DPM Wong receives top May Day award from NTUC

SINGAPORE: Deputy Prime Minister Lawrence Wong was on Monday (May 22) awarded the Medal of Honour, the top accolade at the annual May Day Awards organised by the National Trades Union Congress (NTUC).

The Medal of Honour is conferred on special individuals who have rendered distinguished services to the labour movement.

NTUC said that Mr Wong, who is also Finance Minister, has shown strong support for the efforts of NTUC and its unions. He also made “key decisions” that protected workers and their livelihoods.

These include setting aside S$100 million (US$74.4m) for NTUC to partner firms in setting up training committees and introducing the Jobs-Skills Integrator initiative to improve training and job matching for workers.

Mr Wong has also been advocating for better employment and wage conditions, especially for low-income and disadvantaged workers, said NTUC, citing the roll-out of the Progressive Wage Credit Scheme as an example.

The Workfare Income Supplement scheme was significantly enhanced, such as allowing younger workers to be eligible for payouts, while the extension of the Jobs Growth Incentive Scheme during the COVID-19 pandemic helped to encourage employers to hire Singaporeans, the labour movement added.

Besides these initiatives to improve the lives of workers, Mr Wong also worked closely with NTUC and its affiliated unions as their union advisor.

“He has been a strong advocate and supporter of workers and the tripartism model in Singapore, and continues to prioritise workers’ concerns as he leads the fourth-generation team in a challenging post-pandemic environment,” said NTUC president Mary Liew.

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G20: India hosts tourism meet in Kashmir amid tight security

A Kashmiri woman walks in front of a sign ahead of the G20 summit on May 21, 2023 in Srinagar, Indian administered Kashmir, India. The Group of Twenty (G20) is the premier forum for economic cooperation worldwide.Getty Images

India is holding a key G20 tourism meeting in Kashmir amid heightened security and opposition from China.

The working group meeting is being held in Srinagar, the summer capital of the federally administrated territory, from Monday to Wednesday.

This is the biggest international event organised in the region since India scrapped its special status in 2019.

Over 60 delegates from G20 member countries are expected to attend the event.

China, however, has said it will not attend, citing its firm opposition “to holding any kind of G20 meetings in disputed territory”. The BBC has emailed India’s foreign ministry for its response to China’s statement.

Both India and Pakistan claim Kashmir in full, but control only parts of it. The nuclear-armed neighbours have already fought two wars and a limited conflict over the region.

In April, Pakistan, which is not a G20 member, had criticised India’s decision to hold the meetings in Kashmir, calling it an “irresponsible” move.

India, however said, that it was “natural” to hold G20 events and meetings in “Jammu and Kashmir and Ladakh, which are an integral and inalienable part” of the country.

In 2019, India had divided the Muslim-majority state of Jammu and Kashmir to create two federally administrated territories – Jammu and Kashmir, and Ladakh. Ladakh is a disputed frontier region along the Line of Actual Control (LAC) between India and China, and both countries claim parts of it.

In Kashmir, India had conducted several security drills in the days leading up to the event. The region has seen an armed insurgency against India since 1989. India accuses Pakistan of stirring the unrest by backing separatist militants, a charge Islamabad denies.

KASHMIR, INDIA - MAY 20: An Indian paramilitary soldier stands alert ahead of the G20 meeting to be held on May 22-24, in Srinagar, Kashmir, India on May 20, 2023.

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The region has witnessed increased attacks by suspected militants this year and security officers have told the media that they are taking steps to prevent any threats designed to derail the meet.

Elite security forces – including marine commandos, National Security Guards, Border Security Force and police forces – have been deployed in Kashmir to provide ground-to-air security cover, according to reports.

Security has also been boosted around the Dal Lake and the Sher-e-Kashmir International Convention Centre (SKICC) in Srinagar, which is the venue for the meeting. Several schools in Srinagar have also been closed, some for as long as nine days, according to reports.

Local opposition leaders, including former Jammu and Kashmir chief minister Mehbooba Mufti, have criticised the elaborate security arrangements and accused the federal government of making life even more difficult for ordinary people. Ms Mufti compared the restrictions in Kashmir ahead of G20 to that of the notorious US military prison, Guantanamo Bay.

Last week, Fernand de Varennes, the UN’s special rapporteur on minority issues, had issued a statement saying that the G20 was “unwittingly providing a veneer of support to a facade of normalcy” when human rights violations, political persecution and illegal arrests were escalating in Kashmir. The statement was criticised by India’s permanent mission at the UN on Twitter.

India has said it will showcase the cultural heritage of Kashmir and promote its tourism potential during the meeting. Delegates will be taken on sightseeing tours and there will be discussions on strategies to promote “film tourism”, according to an official statement.

The G20, which includes the world’s 19 wealthiest nations plus the European Union, accounts for 85% of global economic output and two-thirds of its population.

India currently holds the presidency – which rotates annually between members – and is set to host the G20 summit in Delhi in September.

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US ups ante in Pacific but foregoes historic moment

Joe Biden speaks at the G7 summitBBC News

The people of Papua New Guinea were ready to party in honour of a special guest – the president of the United States.

Monday was even declared a public holiday, but now the guest of honour is a no-show.

Joe Biden was supposed to be the first US president to visit a Pacific Island nation on Monday, but he cancelled his trip and instead he will fly home to Washington from the G7 summit in Hiroshima to focus on domestic problems.

Papua New Guinea (PNG) is now welcoming US Secretary of State Anthony Blinken, but after six months of preparations, this is not the history making moment they’d longed for.

“It is going to be a disappointment for a number of the Pacific leaders who had made special arrangements to be in Papua New Guinea to meet with him,” said Mark Brown, the Prime Minister of the Cook Islands and leader of the Pacific Islands Forum in a BBC interview.

Mr Biden was to be signing a security pact with PNG Prime Minister James Marape. It is now expected Mr Blinken will sign an agreement which gives US forces access to PNG airfields and ports.

But this is not a good time for the US to disappoint leaders in this resource-rich and strategically placed region.

Washington and Beijing are battling for influence in the Pacific and the US is already playing catch-up after what analysts describe as years of neglect.

The 15 independent nations manage around 20% of the world’s oceans. These hugely important maritime routes were used in World War Two to transport supplies to Australia and New Zealand.

Western interests in the Pacific waned after the war, but Chinese investments in the region have grown.

Crowds turn out to greet Chinese president Xi Jinping at the 2018 APEC Summit in Port Moresby, Papua New Guinea

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Beijing has worked to strengthen ties with several island nations over the last decade, sending aid and investing in schools, roads and bridges.

When Mr Blinken arrived in Port Moresby in PNG, he was driven on a six-lane highway built by China.

Last year the Solomon Islands signed a security pact with Beijing prompting fears that China could build its first military base in the region which would vastly increase the reach of its military.

“Many of our countries in the Pacific have well-established diplomatic relations with China,” Mr Brown told the BBC.

“China has been filling a gap in the development sphere, helping Pacific countries achieve their development priorities.”

He said the West was now showing “increased attention” in Pacific development needs. “I think we welcome that. But we also welcome the announcement by Secretary Blinken, in saying that he would like to see the US being the development partner of choice from Pacific countries.”

But analysts fear Washington may have to do more to persuade the Pacific Island nations that they are serious about becoming partners.

Last year Fiji’s acting prime minister told Secretary Blinken that island nations felt like “small dots” to Western leaders flying to meetings where they “spoke about us, rather than with us”.

Beijing’s President Xi Jinping showed up. He travelled to Papua New Guinea in 2018 – four years earlier he paid a state visit to Fiji.

Cook Islands PM Mark Brown is interviewed by the BBC

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Washington has woken up to Beijing’s growing presence in the region and earlier this year it re-opened its embassy in the Solomon Islands which had been shut for 30 years.

Australia too has embarked on a diplomatic push and its defence and foreign ministers have made recent visit to a number of island nations.

But while Pacific Island leaders welcome the attention, they have their own priorities.

“We don’t want our region to be an area of adversarial challenge between our development partners – rather, we want to find areas of collaboration, where we can have the best support to achieve our development agendas and our climate agenda,” Mr Brown said.

“The important thing is China and the US don’t have to work together, they have to work with us. There is plenty of room for all partners to come into the Pacific and help us achieve our development agendas.”

Instead of being caught between the two superpowers, the islands could benefit from this increased interest.

“Pacific governments are relishing their place in the sun,” Gordon Peake, a senior adviser for the Pacific Islands at the United States Institute of Peace told the AFP News Agency.

“‘Friends to all, enemies to none’ is the informal foreign policy mantra of most Pacific nations and they’re sticking to it, to great net effect.”

The key for the Pacific Island nations will be getting the US and China interested in their priorities.

Cook Islands Prime Minister Mark Brown attended the G7 summit at the weekend as an extra guest where the leaders of the world’s richest democracies stepped up their response to what they described as Beijing’s rising military and economic threats.

But there was very little information about how the Group of Seven would tackle the world’s climate crisis.

A man tugs a dinghy on a beach in Vanuatu

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The Pacific Islands are extremely vulnerable to rising seas and strong cyclones, and the oceans are central to their way of life as it underpins their culture, food, livelihoods, and national economies.

“I think climate change is not something that’s coming down the line, it’s something that we live with, year after year, season after season. The impact that it has on our country is increased severity of hurricanes, storms, floods, but also the other extremes such as drought conditions,” Mr Brown said.

“Our message is please hear the voice of the Pacific. Hear the call for greater action on climate change. This message has been repeated in a number of forums over a number of years. But we just have to keep pushing.”

They will continue to push this message when Mr Blinken arrives in PNG on Monday where he will meet leaders from the Pacific Islands Forum.

These often-forgotten nations are now having their voices heard on the biggest diplomatic stages in the world.

And they are determined to make the most of it.

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86-year-old man jailed for killing partner in 'unspeakably vicious' attack

SINGAPORE: An 86-year-old man was on Monday (May 22) sentenced to 15 years in jail after admitting to killing his domestic partner in 2019.

Pak Kian Huat hacked 79-year-old Mdm Lim Soi Moy to death with a chopper in the Housing Board flat they shared after a dispute about their rooming arrangement.

He pleaded guilty to a single charge of culpable homicide, after originally being charged with murder.

Delivering the sentence, Justice See Kee Oon said that Pak’s attack on the victim was “deliberately and unspeakably vicious and brutal”.

“It was a senseless attack on a defenceless victim,” said the High Court judge. “He set out to kill the victim because of his self-induced and wholly misplaced perception of grievance.”

At a previous court hearing last September, Pak’s guilty plea could not be taken after he made numerous objections to the prosecution’s statement of facts.

On Monday, speaking through a Mandarin interpreter, he admitted without qualification to the statement of facts and did not raise further objections from the dock.

ROOMING DISPUTE TURNED LETHAL

Pak and Mdm Lim met as teenagers in the 1950s and went on to have four children together, although they never married.

The court heard that their relationship became strained over the years, partly because Pak was bad-tempered and abusive towards Mdm Lim and at times towards their children.

At her children’s encouragement, Mdm Lim moved out of the family home with one of their daughters in 1980 to avoid Pak. Pak continued caring for the three other children until they grew up and moved out.

The couple reconnected through their children in 2004. Pak asked to move in with Mdm Lim in her four-room flat as he did not want to live alone, and she agreed.

Both slept in separate bedrooms, with a third bedroom kept for the couple’s children, who were based overseas, to stay in when they returned to Singapore.

On Aug 26, 2019, Pak told the couple’s second son that he was ill with flu and cough.

He felt that his condition was caused by the dustiness in his bedroom, which was the smallest, and complained that Mdm Lim refused to let him move into the third bedroom.

The family met and agreed that Pak could stay in the third bedroom as long as he moved back to his own bedroom whenever any of the children stayed with them.

NIGHT OF THE INCIDENT

After that, Pak slept in the third bedroom. He was aware that he had to move back to his own bedroom by Sep 1, 2019 as one of their sons was returning to Singapore.

On the night of Aug 31, 2019, Pak again asked Mdm Lim if he could continue living in the third bedroom. Mdm Lim rejected his request.

According to the prosecution, Pak kept thinking about this issue as he felt that moving back to his own bedroom would worsen his health condition.

“He grew angrier as the night wore on,” Deputy Public Prosecutor Dillon Kok told the court.

Sometime before 3.30am the next day, Pak took a chopper from the kitchen and sought out Mdm Lim, who was asleep in her own bedroom.

When Mdm Lim woke up and asked what he wanted, Pak told her that if she wanted him to die, he would not allow her to live.

He then attacked her with the chopper, continuing his blows even after she fell from the bed onto the floor.

After the attack, Pak called his son to tell him that he had killed Mdm Lim, and to inform the police. The son called the police.

When police arrived, Pak told them that he had killed Mdm Lim, that he suspected some of their children were not fathered by him, and that Mdm Lim wanted him dead.

He also told them in Mandarin: “I am glad that I am able to kill her, I almost failed to kill her.”

Mdm Lim’s body was found in her bedroom. She suffered 54 wounds, including 31 on her face and head. A number of the wounds also came with associated fractures.

ACCUSED PAINTED HIMSELF AS GENTLEMAN: PROSECUTION

The prosecution asked for 15 to 18 years’ imprisonment. Mr Kok said that the nature and severity of the wounds on the victim’s body reflected Pak’s determination to kill.

“He picked out a chopper, he pinned Mdm Lim down on her bed, he left her with no chance of defending herself,” he told the court.

Noting that some wounds were inflicted while Mdm Lim was on the floor, Mr Kok said that Pak had a clear advantage over the victim and acted in cruelty. 

The prosecutor also pointed out that the killing took place in the context of domestic violence, which was “particularly abhorrent” and required severe punishment.

Mr Kok further argued that Pak’s advanced age did not warrant a moderated sentence, as culpable homicide carries a possible sentence of life imprisonment.

While Pak could end up spending the rest of his life in prison, such a sentence would not be disproportionate or crushing, the prosecutor said.

Defence counsel Eugene Thuraisingam asked the court to consider Pak’s plea of guilt, the fact that he is a first-time offender, and his emotional and angry state of mind at the time of the offence.

Mr Thuraisingam also said his client was “extremely remorseful”, but the prosecution disputed this.

Referring to Pak’s mitigation plea, Mr Kok said: “Despite evidence of past instances of abuse, the accused continued to paint himself as a gentleman who would always forgive Mdm Lim. This bears testament to the accused’s chauvinism.”

Mr Kok also said that Pak’s mitigation plea was an opportunity to air his grievances against Mdm Lim, and lacked any apology to the victim and their children.

“This would have been the bare minimum expected of a man who truly regrets his actions,” said the prosecutor.

In his remarks, Justice See noted that Pak only stopped his attack after Mdm Lim could no longer speak, and that there was no hint of remorse from him even after the police arrived.

The judge noted an element of premeditation, including Pak’s admission that he had selected the chopper because he thought the other knives in the kitchen were too small.

Justice See also said that Pak’s advanced age was not a mitigating factor as the offence was heinous and could have resulted in life imprisonment.

The punishment for culpable homicide is life imprisonment with caning, or jail for up to 20 years with a fine or caning. Offenders above 50 cannot be caned.

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China bans major chip maker Micron from key infrastructure projects

A smartphone with a Micron logo on a computer motherboard.Reuters

China says products made by US memory chip giant Micron Technology are a national security risk.

The country’s cyberspace regulator announced on Sunday that America’s biggest maker of memory chips poses “serious network security risks”.

It means the firm’s products will be banned from key infrastructure projects in the world’s second largest economy.

It is China’s first major move against a US chip maker, as tensions increase between Beijing and Washington.

“The review found that Micron’s products have serious network security risks, which pose significant security risks to China’s critical information infrastructure supply chain, affecting China’s national security,” the Cyberspace Administration of China (CAC) said in a statement.

The CAC did not give details of risks it said it had found or in which Micron products it had found them.

A Micron spokesperson confirmed to the BBC that the company had “received the CAC’s notice following its review of Micron products sold in China”.

“We are evaluating the conclusion and assessing our next steps. We look forward to continuing to engage in discussions with Chinese authorities,” they added.

In response, the US said it would work with allies to address what it called “distortions of the memory chip market caused by China’s actions”.

“We firmly oppose restrictions that have no basis in fact,” US Commerce Department a spokesperson said.

“This action, along with recent raids and targeting of other American firms, is inconsistent with [China’s] assertions that it is opening its markets and committed to a transparent regulatory framework,” it added.

The CAC’s announcement came a day after a G7 leaders meeting in Japan issued a statement criticising China’s human rights record, economic policies and increased military presence in the East and South China Seas.

On Sunday, US President Joe Biden said G7 nations were looking to “de-risk and diversify our relationship with China.”

“That means taking steps to diversify our supply chains,” he added.

Micron chief executive Sanjay Mehrotra attended the summit in Hiroshima as part of a group of business leaders.

Last week, the company said it would invest around 500bn yen ($3.6bn; £2.9bn) to develop technology in Japan.

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Hitting menopause: Is hormone replacement therapy a must and what about the risk of breast cancer?

WHAT’S HORMONE REPLACEMENT THERAPY?

Dr Choo Wan Ling, consultant obstetrician and gynaecologist at Choo Wan Ling Clinic for Women, pointed out that menopause is a “normal phase of life, nothing unusual”.

As such, it’s not a disease that needs to be treated or fixed. Medication then, is seen as an attractive option, though not a necessary one, in order to maintain a woman’s quality of life over a longer lifespan. 

When it comes to medication, hormone replacement therapy (HRT), which has been used for several decades, remains the gold standard. And with continued research, HRT has become more patient-friendly, delivering good results and with the least side effects, Dr Agarwal said.

Most women would be given a combination of two hormones – oestrogen and progesterone.

The latter serves to “protect the uterus from endometrial cancer,” she explained, even though it’s often responsible for many HRT side effects, such as acne and depression, that women experience.

Women who have had a hysterectomy – surgery to remove the uterus – are prescribed oestrogen-only HRT, said Dr Randhawa, and it’s a safe option for women under 50. 

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How jokes and ringtones spurred birth control in India

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How do you teach millions of people family planning?

By getting them to say the word condom again and again till it shatters any form of shame or stigma around its use.

Risqué as it might sound, that is exactly what advertisement writer Anand Suspi did 18 years ago when his team at Lowe Lintas designed the Condom Bindass Bol (Say Condom Freely) campaign in India.

Launched in 2006, the public awareness campaign made in collaboration with the Indian government was created to overturn a decline in the sales and use of condom in eight states in northern India which together comprised nearly half of the country’s condom market at the time.

The campaign featured comical scenarios where a shy man – ranging from a sheepish cop getting some downtime at a dingy police station, to a grubby lawyer surrounded by men outside court – is encouraged by his peers to say condom, loudly and clearly, in public.

“Bol, bindass bol (Just say it and say it freely),” one of the them would urge him till he finally blurted out the word.

The advert – which went viral and even won a UN award – was among a series of campaigns on family planning in India which have used witty slogans and messages to emphasise problems of rapid population growth and promote healthy sex practices.

The slogans first emerged sometime in the 1950s, when India opened a new department devoted to family planning – the first in the world – and aggressively began promoting the use of contraception and methods like sterilisation to bring down its burgeoning population.

Bindass Bol

Catchy one-liners such as Hum Do Humare Do (We are Two, will have Two Children) and Chota Parivar, Sukhi Parivaar (Small Family is Happy Family) urging people to have fewer children were broadcast widely through TV and radio programmes, posters, and every other medium possible. Sometimes, even elephants were used to spread the message in the remote pockets of the country.

The campaigns – which continue to this date – have become synonymous with the definition of family planning in India.

Experts say they have also helped create a new vocabulary for sensitive topics like contraception and birth control, which are still considered taboo in vast swathes of the country.

“Men everywhere crack the foulest jokes and find it funny but the minute you utter the word condom they get embarrassed,” says Mr Suspi. Studies have also found that Indian men identify shyness as the reason they are unwilling to speak about safe sex practices in their relationships.

Sashwati Banerjee, a public health expert who also worked on the campaign, says the idea behind Bindass Bol was simple: to get men to ask for a condom without hesitation. Because condom, she says, is not delicate word – a bad word – that needs to be wrapped in innuendos and said in hushed tones. Condoms are used by everyone, should be used by everyone.

To execute this, the team partnered with over 40,000 condom marketers and chemists to enhance retail visibility of the contraceptive, so that men would generally become more comfortable about using it.

“But what eventually worked was some good old humour – you first have a good laugh and then the message seeps in,” Mr Suspi says.

An elephant bearing the red triangle symbol of the Lal Tikon Fund to publicise birth control and family planning, enters a village to spread the news and offer information.

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While the government and private organisations spent much time and money on the ad campaigns, not all of them were successful – and some even generated backlash.

Critics say that a lot of the programmes were also ineffective because they focussed almost entirely on women and continued to keep men on the margins.

“Back in the day, women had no agency when it came to the choice of contraceptive, if at all it had to be used,” says Radharani Mitra, the National Creative Director and Executive Producer of BBC Media Action.

So women ended up bearing the entire burden of contraception, but men – who actually control decision-making in most homes – remained clueless and resistant to family planning practices.

It’s a trend that continues – between 2019 and 2021, nearly 38% of women surveyed nationwide for the fifth National Family Health Survey (NFHS) had undergone sterilisation, compared to just 0.3% of men who had undergone a vasectomy.

Anand Sinha, a public health expert, says that “slogans cannot replace traditional counselling and the larger need for overall social development”.

But they did help in changing social norms and creating a positive momentum, he adds.

Family planning

During the 1975 Emergency – when civil liberties were suspended – India’s family planning campaign suffered a setback.

During this time, the government forced millions of women, men and even children to undergo sterilisation. “The measures gave the campaign a bad name and suddenly, people were scared of the very idea of contraception,” Mr Sinha says.

For many years after that, the biggest challenge was to reimagine family planning and give it a “more acceptable, a warmer and a friendly face”.

Around this time, private sector firms selling condoms began looking for more creative ways to sell contraceptives to young couples. As a result, campaigns became sexier and more relatable.

A renewed and bigger marketing of contraceptive methods began from the late 1980s, when HIV/Aids became a huge threat in the West, sparking fears of its spread in a densely-packed country like India, says Ms Mitra

“The topic of sex was brought out more into the open and social campaigns on condoms became common.”

The most memorable of these was the condom ringtone in 2008, which was part of a 360-degree “condom normalisation” campaign.

The campaign, led by BBC Media Action and funded by the Bill and Melinda Gates Foundation, was part of the larger programme on safer sex for HIV prevention in India.

It used a mobile ringtone in which the word “condom” was repeated over and over in rich, neatly stacked harmonies, giving it the feel of a catchy a cappella arrangement. The campaign also featured a funny video which showed an Indian man who is mortified when his phone begins to buzz with the condom ringtone at a wedding ceremony.

Condom ringtone

Ms Mitra says the ringtone went viral and had nearly 480,000 requests for download, getting played by NPR in the US and across the world from Japan to Indonesia, from South America and even Europe.

“It made the headlines all over the world, won awards everywhere, but it had real impact, which is what’s most important.”

Ms Banerjee says that behaviour change is like a big jigsaw puzzle: “You kind of pull all the pieces together, and then a picture forms,” she says.

“And sometimes, just sparking a conversation can help change attitudes.”

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