” At Singapore Airlines … our philosophy is to never stand still. Yeoh Phee Teik, SIA’s Senior Vice President Customer Experience, stated that we often gather customer comments, conduct market research, learn more about the changing value vehicles for travelers, and find creative ways to continue providing a personalised and world-class in-flight experience.
” Based on these insight, we have undertaken this complete overhaul of our Premium Economy Class in- flight options, which we believe will please our clients. The outcome reflects Singapore Airlines ‘ commitment to elevating the Premium Economy Class knowledge to a level of its own,” he continued.  ,
Over about two years, SIA has developed new dishes for 48 appetisers, 175 key training and 34 snacks. There are some new recipes being introduced, as well as some improved versions of already-prepared meals.
For example, nine fresh dishes have been added to the list of Book The Cook, a service that allows passengers to post- order a dish, 24 hours before departure, in SIA’s included rotating selection of up to 20 dishes.