3. WHY ARE BEARBRICKS SO POPULAR?
Bearbrick’s first drop was simple, following self-explanatory themes such as basic, flag, cute, jellybean, animal and pattern. They also had a horror category, starring the likes of Joker from Batman and Jason Vorhees from Friday The 13th; and a sci-fi category, because how can any self-respecting toy brand leave Star Wars behind?
Today, Bearbrick is on its 46th series, and the variety it has under its belt is mind-blowing. It’s the art toys equivalent of a cinematic universe, where the most influential brands, icons and personalities from all realms converge. Fashion, sports, entertainment, art, culture, you name it