Luxury brands lure Chinese shoppers despite slowdown

TRAVEL, NOT BAGS&nbsp,

Post- epidemic, there has also been a shift in consumer choices and objectives.

A woman named Liu, who lives nearby Shanghai’s Wukang Mansion, claimed she would never go shopping line up for a handbag despite often purchasing designer goods.

” I like travelling a bit more”, she said. ” I’m not so crazy about product brands”.

That’s apparent in a research report on the interests of large net-earners, which was produced by research agency Hurun.

There is a major shift away from leisure items to experienced comfort, according to Nan of Jing Daily.

During the pandemic, the presence of large- saving Chinese tourists hit Europe’s extravagance goods sector difficult.

As global companies focused on organizing events and creating products that were more geared toward their largest industry, some of that saving was transferred to China.

Euromonitor International’s Roberts said the view for the leisure industry remained” challenging” and that manufacturers may “err on the side of precaution”.

” That said, China is also home to over 2.5 million people with a net wealth of over US$ 1 million”, she added.

On a beautiful morning in central Shanghai, pitchers- by clutched their custom handbags as they went buying.

Some people claim that buying vintage clothing may increase in value, making it an purchase, according to a 28-year-old media worker carrying a Christian bag.

” But for me… it’s not an expense. As long as I like it, it’s good”.

” I think China is still in a period where ( European ) brands are important”, Jennifer Sheng, a woman in her 60s, told AFP.

In her eye, the excitement of owning custom products remained strong.

” Twenty years, thirty years ago, we did n’t have anything”, Sheng said.

” We want to include these points”.